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There is this ebook about an australian man who left the rat race and discovered tropical paradise, happiness, and the women of his dreams in Philippine! The man is Perry Gamsby. He had been coming to the Philippines once or twice a year for vacations since 1988. He now lives in Philippine and would like to spread his experience in Philippine through his ebook. The Philippines is an excellent place to retire, if only from a view to how you can spread your retirement savings or income or pension from month to month and still live comfortably. Retire to the Philippines and really LIVE! As little as US$500 a month can see you living quietly yet comfortably in a rural province.

Read more about his guide here.

By Ian Sani

• Selling at the right time
  Consider this, you are my best friend who works as a life insurance salesman. I am your prospect client and still single. When you ask me to buy your life insurance, I will say “Sorry, although you are my best friend, I’m not going to buy the insurance. Who will inherit my wealth if something happen to me?”. This is an example of selling at the wrong time. It’s just like selling ice cream in winter. Before you sell, you have to know your customer first. Do they really need the product NOW?
• By giving free sample
  By giving freebies, you can increase sales in so many ways. As the customer who bought the original product, If you like the sample then you might buy the product. Or If you pass the sample to someone else and they like it, they will buy the products from the company.
  For example if you write an ebook on a topic, give them the Table of Content, and one or two chapters as a sample. If they like the topics or like the way you write the topic, they will buy the ebook from you. By giving free sample, we are minimizing their risk. They don’t have to worry spending money for something they don’t like.
• Redesign your website
  What do you think will happen if a prospect arrives at you bad designed website? They might hesitate to buy. One reason that they want to buy is because they trust you. If you have a poor website design, they might think that you are not professional, thus they will not trust you.
  Change your website design, and you might see sales increase. Try adding images and videos to your website, because this will make it more attractive. You might want to consider putting some flash for your website. Don’t forget to remember usability. It’s useless to have beautiful design but the website is hard to use.
• Reward Programs
  Big companies often gives their customer rewards programs. But there’s no reason that a small business can’t have a customer rewards program too. It can be as simple as a discount for the customer’s birthday or as complex as a reward points system. If you have an online book store, you can do a reward program. For each book they bought you can give them one point. If they reach ten points you can give them $10 voucher. Remember that rewards programs can also help build your customer loyalty.
• Giving Incentives
  Give your customer a reason to buy. You can offer your customer price discount, or special offer by giving free complimentary products. Ask your self as a customer “Will I buy it? It’s having 20% discount”. If you answer yes, then the incentive will work. Try giving discount for your product and mention it on your home page, and newsletter.
  The idea is to give them more value with lower price. if a product is $100 and you give it 20% discount to $80, this will make them think they got a $100 worth of product for just $80. Wow a great offer.